If you secretly only wear one bra every single day (no judgment), it’s time to add to your collection ASAP. We always recommend having at least three to four bras in your rotation for full support and comfort year round. Not only does this open up more outfit options, but it’ll also keep you from wearing out your favorite bra in just a matter of months.
Though each and every one of our bras are comfortable enough to wear all week, we’ve mapped out your schedule from Monday through Sunday to keep your bra drawer and wardrobe as fresh as possible. See seven essential bras every woman needs and why.
A comfortable and breathable bra that makes Monday feel a little less like Monday. Our 24/7™ Pima Cotton T-Shirt Bra is made with soft, comfortable, and breathable Pima cotton, which makes any top more wearable. Not to mention it has convertible straps that can be worn crisscrossed or straight. Hello, racerback tops.
Our tried and true to give you the confidence to tackle your day head on. The signature fit of our 24/7™ Classic T-Shirt Bra works with most styles in your closet, thanks to its smooth silhouette. Pro tip: instead of wearing a white bra on your white-tee days, opt for a shade that’s close to your skin tone for a no-show look.
Soft lace, with all the support, to get through Hump Day in comfort and style. Convertible straps on our gorgeous 24/7™ Lace Balconette Bra make sure your tanks remain the star of the show. It also features our signature memory foam cups for maximum wearability all-week long.
Whether you’re dressing for happy hour or date night, our 24/7™ Classic Uplift Plunge is the perfect bra to pair with a wrap dress or low-cut top. Thanks to its deep v-neckline, the cups won’t make an appearance and take away from your look. Plus, its removable inserts offer an optional, natural lift for when you want it.
A sexy layer that won’t let you down, no matter what your plans are for later. Our 24/7™ Lace Contour Plunge Bra features flattering lace that forms to your curves and elevates any neckline when you feel like showing it off. Styling tip: layer this with a low-cut sweater for a little peek-a-boo action.
Go casual or dress it up — this bra can do it all. Our Shadow Stripe Uplift Plunge Bra has the same comfortable memory-foam cups and inserts as our 24/7™ Classic Uplift Plunge but with a touch of an edgy lace design.
Seamless and wireless equals all-day comfort from brunch to bed. Our Pima Cotton Wireless Bra features an adjustable band and removable inserts for light support and fit. Whether you’re staying in or running errands all day, this bra’s got you covered.
Tags:
Your cart is empty
Have an account? Sign in to view your bag.
Returns & exchanges free for 60 days for all U.S. orders. Please try on the bra to ensure a good fit, making sure to leave the original tags attached. We only accept underwear in unworn condition, with original tags, in its unopened original polybag. Items marked final sale are not eligible for return or exchange. If something’s not right, we can help. Our Fit Experts are available via live chat, or email to answer any questions you might have.
Read more
Styles in AA-H, including half cups
Earn points for every $$ you spend.
Take our quiz to find your perfect fit
is available over $35